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AttractionPros brings you into the room with the top leaders, executives, and influencers in the attractions industry, to gain the widest possible perspective of all areas of the industry. Most people are only exposed to the practices of their own organization without seeing how the rest of the industry operates. By following AttractionPros, you will gain the skills and knowledge needed to succeed and learn from the best of the best, whether you are the CEO or just beginning your career.
Episodes

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As the attractions industry faces workforce reductions and career shifts, professionals are grappling with the daunting challenge of reentering the job market. For many, the process feels outdated, impersonal, and overwhelming. In this episode, Matt and Josh talk about how to make the job search more effective and fulfilling, sharing timely advice gathered from recruiters, job seekers, and their own experiences navigating career development in the attractions industry.
The Resume: More Than a Job Description
"Make sure you're telling the story—not just what you did, but how you made an impact."
Matt shares insights from a recent virtual job fair, emphasizing the importance of showing accomplishments, not just tasks. Recruiters want resumes that demonstrate measurable outcomes and individual contributions, not ones that copy and paste job descriptions. Using AI like ChatGPT can help refine wording and formatting, but it's crucial that the document still reflects your authentic voice and personality.
Using AI as a Tool, Not a Crutch
"Let it review your work, not do your work."
While AI tools can help polish resumes and cover letters, Matt and Josh warn against relying on them to create your materials from scratch. Authenticity still matters. AI should be used to enhance your message, not replace your voice. If a recruiter can’t tell who you are from your writing, your application loses its impact.
Your Network Is More Powerful Than Your Resume
"If you know someone at the company, let them know you're applying."
Both hosts agree that your network can often open doors more effectively than a resume alone. A referral can elevate your application and help bypass filters that might otherwise discard it. Matt and Josh emphasize the importance of not only maintaining your network but actively growing it, especially through platforms like LinkedIn.
Be Politely Assertive
"Follow up. Let them know you're still interested."
Recruiters value candidates who show enthusiasm and persistence, without becoming overbearing. Borrowing the phrase “politely assertive” from Denise Beckson of Morey’s Piers, Matt and Josh encourage job seekers to check in respectfully after applying or interviewing. A thoughtful follow-up message can show genuine interest and prevent your application from falling through the cracks.
Transferring Skills Across Industries
"If you managed safety at a water park, you can manage safety on a manufacturing floor."
Don’t underestimate how relevant your attractions-industry experience is in other fields. From safety standards to leadership and guest service, these skills are highly transferable. Matt and Josh advise job seekers to highlight how their expertise applies beyond the attractions world, especially when considering roles in adjacent industries.
Redefining Your Identity and Building Your Brand
"Your employer is not your identity—your skills are."
Josh discusses the importance of separating your identity from your employer (whether past or present) and instead focusing on your personal brand. Creating thought leadership content and posting regularly can build credibility, demonstrate expertise, and attract opportunities organically.
Reflecting on Fit and Culture
"Interview the company as much as they interview you."
Not every job is the right fit, and that’s okay. Both hosts stress the importance of evaluating a company’s culture and values during the application process. Josh shares a story of walking out of a shadowing experience after realizing the role wasn’t a match—an empowering reminder that saying no is sometimes the best move.
Practical Advice from Recruiters
"Apply directly through company websites for better visibility and data accuracy."
Recruiters note that applications from company sites are more complete and reliable than those from job boards like Indeed. Matt also highlights the importance of clarity in the hiring timeline, encouraging hiring managers to communicate expectations clearly to applicants.
Whether you're refining a resume, growing your network, or exploring other industries, the path to your next opportunity begins with knowing who you are and what you bring to the table.
What strategies have worked for you in navigating the job market? Have you ever successfully networked your way into a role or customized your resume to land an interview? Share your experience with us on LinkedIn or email us at AttractionPros@gmail.com—we’d love to hear your story.
This podcast wouldn't be possible without the incredible work of our faaaaaantastic team:
- Audio and Video editing by Abby Giganan
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